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At First Choice we realise that if we want to keep on enjoying our holidays long into the future, then we need to make some changes. Holidays do have an impact on the environment and the people who live and work in our destinations across the planet. We in the travel industry often get to meet those who are most affected by the big social and environmental issues of today. And that’s what Holidays Forever is all about. We’re making a commitment to do all we can to make a difference through sustainable tourism.
There are many ways we do this, such as working with hotels to address their impact on the environment and local communities, helping children learn about endangered species, and encouraging our customers to donate to the World Care Fund.
We know that a healthy environment and a warm welcome are a big part of having a great holiday, so we're working with a range of experts on the ground to protect the places you love to visit.
We’ve made 20 public commitments to show we are serious.
We all know that the CO2 emitted into the atmosphere during a flight has an impact on the climate. We’ve taken steps to reduce the emissions from our aircraft by changing the way we fly. .
We’ve made a commitment to have 90% Travelife awarded by 2014. These hotels are doing their bit to become greener and fairer, reducing the amount of energy and water they use, using locally produced food and making sure the people who work there have fair working conditions. The best performing hotels are given a bronze, silver or gold Travelife award.
It's easy to do your bit for the planet when you come on holiday with us. Donate just £1 a person (or 50p for a child) to the World Care Fund. The money you give goes to projects that support communities around the world benefit from our visits – making sure they get a fair deal from tourism – and lightening our impact on the environment.
To find out more about our commitment to sustainability visit http://www.holidaysforever.co.uk/firstchoice/
Where can I find a brochure code?

The 3 letter brochure code can be found in all FirstChoice brochures in the pricing panels (see example above).