Diada de Sant Jordi Festival
In the Catalonia region of Spain, 23rd April is known as the day of Sant Jordi – AKA Saint George. It’s not officially known why, but since the 15th century, couples and friends have celebrated the occasion by giving each other roses as gifts. In 1926, it was decided that this date would also become Book Day, in honour of the famous Spanish writer Miguel de Cervantes, and this is when books became a popular gift to be given on this day, too. Tarragona, Reus, Barcelona and the Medieval walled town of Montblanc are some of the best places to head if you want to see the festival in action.