27th May 2025: Holiday tattoos have been a trend with young travellers for years, with backpackers, gap yearers and wanderlusters making a permanent memory of their trip with a bit of spontaneous beach side ink.  

But with Gen Z quickly becoming more tatt’ed up than any generation before, could 2025 be the year we’re travelling for tattoo tourism? 

Newly opened London studio Fine Line Hearts Club attracted 7-hour queues for its free-tat pop up a couple of weeks ago, while cult Gen Z brand Blank Street has launched its latest campaign through a free matcha and tattoo pop up, generating TikTok views in the millions.  

Meanwhile Pinterest searches for ‘holiday tattoo’ have increased by over 600% at the start of the year, with 91% of those searches made by those under 35 and creators like @inkedabroad sharing top artists around the world to hundreds of thousands of followers.  

So with tattoo tourism set to rise in popularity, travel company First Choice has pulled together the most unique tattoo spots for some truly unforgettable ink from around the world. 

The Tattoo Parlour / Cocktail Club / Art Gallery in Rome 

For those looking for a truly unique travel ink experience, Wisdomless should be top of your list. The venue combines an artisan cocktail club, curiosity shop, art exhibition and tattoo parlour, all housed in the historic guesthouse of Palazzo Boncompagni Duchi di Sora, former headquarters of the literary Academy ‘dei Quirini’.  

The cocktails are incredible, with frequent guest mixologists hosting their own showcases and a signature menu that has locals coming back. The ambiance combines a turn of the century expeditionists private collection with a fancy personal library, you could find yourself sat between a crocodile and an ancient piece of art. And with in house tattoo artists specialising in everything from fine line to detailed shading and bright colour pieces, there’s a style for everyone.  

Just a 20-minute walk away is the San Carlo Suite hotel, a luxury hotel in the historic centre of Via del Corso. The rooms are sleek and modern with views overlooking the church of St. Charles and St. Bartholomew. 

The Spiritual Tattoo Retreat Poland 

Amanita Tattoo Retreat is an immersive tattooing experience where you can take a sauna in a toadstool, stay in woodland cabins, and join yoga classes before getting tattooed, all against the backdrop of the Bóbr Valley Landscape Park.  

The studio / retreat is a one of a kind experience, founded by renowned artists and tattoo masters Dzo Lamka and Bartosz Jaworski who weave spiritual practice, intention and magic into their work, with styles spanning fantastical woodland creatures to geometric shapes.  

They created the retreat to accommodate for the growing tattoo tourism trends they were spotting, with Dzo commenting on Instagram that ‘More and more clients are coming from Poland and abroad — tattooing has become a form of travel in itself, and our region is perfect for exploring and mountain hiking.’ The pair will now assist foreign visitors in everything from local travel to recommendations, alongside incredible ink.  

The Female Owned Girlie Parlour in Copenhagen  

Bettyzoo is a female owned and operated parlour in central Copenhagen. With disco balls dripping from the ceiling, giant cacti and large open plan décor, this place is all about light and bright vibes. The female artists have a range of specialty styles spanning from fine line to fairytale, and from massive chest pieces to subtle cosmetic tattoos.  

A quick 20-minute walk from the studio opposite Nikolaj Church in the heart of old Copenhagen is the Scandic Webers hotel, a stylish and modern stay with everything you need for a Danish minibreak. The airport is a quick half an hour drive and you’re also close to the beach, so everything you need is on your doorstep.